Peoples Pickle — Plantain Chips Branding
A vibrant and culturally rooted brand identity for a plantain chips snack — designed to feel bold, authentic and full of personality.
The Brief
The client needed a brand identity for their plantain chips product that felt authentic, stood out on the shelf and connected with their target audience culturally.
My Process
Researched the target market and competitors, developed mood boards, explored logo directions, then built a full visual identity with packaging applied.
Category / tags
Role
Brand Identity Designer
Tools used
Adobe Illustrator · Photoshop
Packaging Design · Brand Identity
Duration
1 Weeks
The Solution
Delivered a complete brand identity including logo, color system, typography and packaging design that felt culturally vibrant and commercially strong.
The Result
Client was extremely happy with the result and said the branding perfectly captured the spirit and energy of the product.
